WEBINAR

Where are you on the Analyst Engagement AI maturity curve? 

Wednesday, January 28, 2026 | 11am ET / 4pm UK

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Increasingly GenAI tools are offering the lure of productivity and insight to speed the submission of analyst-firm assessment surveys and presentations. How fast and far should you go? Gartner has explicitly noticed and warned that GenAI assessment submissions are showing up with lower actual quality and flagrant unsupported assertions and inaccuracies. How can you use GenAI tools effectively within the limits of your resources, experience and available information to get the best results without generating a well-worded fantasy. 
Join our senior analysts, Jeff Comport and Richard Marshall to find out more.

Through this 30 minute webinar, we will cover:


  • Approaches to using AI in each phase of preparation and assessment submission 
  • How to self-assess your team’s readiness to integrate these tools while staying off the slippery slope of hallucination 
  • Consideration for security and unintentional leakage of proprietary data into the public domain and unbounded general purpose GenAI LLMs
  • Setting usage approaches and targets to create a strategy for effect usage of GenAI tools in Analyst Engagement work. 
There will be time at the end of the session for any questions you have. 

Featured Presenters

Jeff Comport

Senior Analyst, The Skills Connection

Jeff has over 30 years’ experience both as an analyst and working for technology vendors. During his 15 years as a Distinguished Gartner Analyst, Jeff was a member of the Gartner Research Council and founded several services and Magic Quadrants. He has also worked as Senior Vice President of Marketing and Product Management at Lawson Software, where he was responsible for product strategy, marketing, product management, pricing, public relations and analyst relations.

Richard Marshall

Senior Analyst, The Skills Connection

Richard is a battle-hardened entrepreneur who also spent five years as a star analyst at Gartner. Richard spotted the potential of smartphone apps very early on and founded Rapid Mobile Media, one of the first specialist firms dedicated to mobile. After 18 years of start-ups and growth companies, he switched tracks and joined Gartner to run its Application Design and Development team, producing many important Magic Quadrants and research notes and winning Gartner’s 2015 awards for both Thought Leadership and Inquiry Excellence.

About The Skills Connection

As a team of former senior analysts, with over 150 years of experience at Gartner, we offer our knowledge and expertise to help technology companies improve their relationships with the analyst community and better engage with the market.  Find out more.

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