WEBINAR

The 10 things every company gets wrong with Gartner and others

Wednesday, March 30, 2022 | 11am ET / 4pm UK

REGISTER


The Skills Connection's Guide to avoiding self harm

Getting key analysts to have sufficient confidence (in your business, products and services) to recommend you to their clients is difficult. It takes concerted effort, appropriate preparation and relevant executive engagement if you are to get it right and get the right result. But the reality is most companies get it wrong and get truly disappointing results. 

Join our senior analysts, Anne Lapkin and Jane Doorly, to understand how to best tell your company’s story to Gartner and others.


Through this 30 minute webinar, you'll be able to:


  • Understand the most common mistakes
  • Reflect on how you present yourselves to analyst firms through the eyes of experienced analysts
  • Develop a plan to elevate your assessment responses, and engagement activities overall, to a higher level
There will be time at the end of the session for any questions you have. 

Featured Presenters

Anne Lapkin

Senior Analyst, The Skills Connection

Anne has 25 years of experience in technology roles. She has worked as an IT leader in a wide variety of industries including financial services, pharmaceuticals, process and discrete manufacturing, insurance, telecoms, retail and wholesale distribution. After joining Gartner in 2003 as a Research Vice President, she led the Information Management research practice.

Jane Doorly

Senior Analyst, The Skills Connection

Jane worked at Gartner for more than two decades, first as an analyst and Gartner Fellow and later leading global teams. For five years, she held the key role of Group Vice-President for Security, Compliance, Governance and Risk. She then spent five years at IDC, managing the company’s software and services research and six of IDC’s vertical industry teams. 

About The Skills Connection

As a team of former senior analysts, with over 100 years of experience at Gartner, we have extensive experience gained on the other side of the table. With an NPS score of +83, we have proven that we can use that knowledge to help our clients to get a strong ROI from their engagement with the analyst community.  Find out more.

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