Are you ready for recorded video briefings and demos? 

Tuesday, December 7, 2021 | 11am ET / 4pm UK


Increasingly Gartner and others are requiring recorded briefings and product demo submissions. Delivering these is a different skill than their live equivalents – are you ready for this new model? Revisit how you prepare and tell your story. Striking the right balance between content and production is essential. We will help you plan your time, define and create your content, including tools that will help do it quickly and easily. 
Join our senior analysts, Jeff Comport and Richard Marshall to hear the best practices required to finely tune your recorded briefings and demos. 

Through this 30 minute webinar, we will answer these key questions:

  • What’s different about a recorded briefing or demo? 
  • How to demonstrate your product differentiation 
  • Answering all the questions without overstuffing  
  • What is the right level of video effects and production? 
  • One take or lots of post-production? 
  • On camera or just screen capture? 
  • Are PowerPoint and Zoom good enough? 
There will be time at the end of the session for any questions you have. 

Featured Presenters

Jeff Comport

Senior Analyst, The Skills Connection

Jeff has over 30 years’ experience both as an analyst and working for technology vendors. During his 15 years as a Distinguished Gartner Analyst, Jeff was a member of the Gartner Research Council and founded several services and Magic Quadrants. He has also worked as Senior Vice President of Marketing and Product Management at Lawson Software, where he was responsible for product strategy, marketing, product management, pricing, public relations and analyst relations.

Richard Marshall

Senior Analyst, The Skills Connection

Richard is a battle-hardened entrepreneur who also spent five years as a star analyst at Gartner. Richard spotted the potential of smartphone apps very early on and founded Rapid Mobile Media, one of the first specialist firms dedicated to mobile. After 18 years of start-ups and growth companies, he switched tracks and joined Gartner to run its Application Design and Development team, producing many important Magic Quadrants and research notes and winning Gartner’s 2015 awards for both Thought Leadership and Inquiry Excellence.

About The Skills Connection

As a team of former senior analysts, with over 100 years of experience at Gartner, we offer our knowledge and expertise to help technology companies improve their relationships with the analyst community and better engage with the market.  Find out more.

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